Instagram story covers are small, and it’s crucial to have the correct file types and dimensions so that the design reads well. The Right Way to Size Your Instagram Story Covers If your brand is vibrant and cheerful, for example, your highlight covers should reflect that same energy.įor some guidance on which colors to choose, consider color science. IG highlights are an extension of your brand, which means their cover designs should go hand-in-hand with your brand style- color palette, fonts, etc.-and voice. The more content you have, the more story covers you may need-but, keep in mind that too many covers can quickly become overwhelming. Some accounts feature only a handful, while others have upwards of 10. It’s up to you how many highlight covers you want to include on your IG page. Image via New York Botanical Garden’s Instagram page. Icons and other simple designs are ideal for highlight covers because they’re easy to see at even the smallest sizes. Be Clear and PreciseĮach highlight cover has only a small viewing window, so it’s essential to make the designs clear and easy to read. Rather than use, say, a photo for one cover, an illustration for another, and an icon for the next, stick to the same style across your Instagram story covers.ĭoing so will make your collection easier to follow and more visually appealing.
If your goal is to get users to watch your highlights-which, duh, why else would you save them?-then you need to entice them with an attractive highlight cover.Īesthetics are everything on Instagram, and in order to establish a strong aesthetic, you have to be consistent. Tips for Designing Your Instagram Highlight Covers
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